Smart Value Homes enters Bangalore

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Smart Value Homes, a 100 per cent subsidiary of Tata Housing Development Company, is marking its entry into Bangalore by launching an affordable housing project.

The company is developing affordable homes under its two brands Shubh Griha and New Haven. It currently has projects in Mumbai, Ahemdabad, Chennai and Pune.

The Bangalore project will be developed under the New Haven brand.

New Haven – self-contained, amenity and lifestyle affordable homes are intended for the urban aspirers’ segment of consumers that have a distinct lifestyle preference.

Bangalore is the fourth project of Smart Value Homes under the brand name. The first New Haven was developed in Boisar and later at Vasind near Mumbai and early this year in Ahmedabad.